ART DIRECTION / CONCEPT STUDIES

THE MARK
COMES FIRST

BAD OMEN uses restrained fashion silhouettes and blunt municipal graphics to make every carrier readable before the lore starts speaking.

MODEL SHEET / 01

READ AT A GLANCE.

Each carrier begins as a clean silhouette, then receives one impossible sign, one uniform logic, and a graphic mark that still reads at poster scale.

BAD OMEN expression concept study — EXPRESSION / RESTRAINED, NOT BLANK

BAD OMEN clothing concept study — UNIFORM / FUNCTION MEETS SUPERSTITION

BAD OMEN physical print texture and material study — TEXTURE / SUPPORTING SIGNAL, NEVER A MASK

GENERATED CONCEPT STUDIES

Images on this site are generated concept studies used to establish art direction, composition, and web presentation. They are not represented as final hand-drawn collection portraits.